Dilbert cartoon in the Washington Post says it all There is classic Dilbert cartoon about corporate blogging in the Washington Post . If you;ve been concerned about your CEO blogging, it’s a must see. See Also Washington Post cartoon about corporate blogging
Amateur digital videos, podcasts, mobile phone photography, wikis and social-media blogs are one of the top three challenges they face today. Consumer Generated Media (CGM) or User Generated Media – whatever you call it, it has entertainment execs worried. According to a new Accenture study of senior executives in the media and entertainment industry in [...]
Forrester Research Puts Social Media Into Perspective A new report from Charlene Li and Josh Bernhoff at Forrester Research says that most companies get involved in social media in a haphazard way - a blog here, a podcast there – with no coherent web content strategy based on audience needs. Start with your target audience and determine [...]