Writing good online content audio conference from PR University Bulldog Reporter’s PR University audio conference covered all aspects of web content and writing for the web, Jon Greer, who blogs at Catching Flack, took notes and blogged the session.  A comprehensive web content strategy will assist you to write better content across all online channels: website, blogs, RSS content [...]

Doc Searls looks back at the last ten years and ahead to the next ten Doc Searles, one of the authors of the Cluetrain Manifesto, spoke at an event in New York today. Looking back on how the manifesto came into being he told us that the book came out of conversations about how out of [...]

I am off to NYC today to attend the Cluetrain event Back in 1999 I discovered a book called the cluetrian Manifesto. Chris Locke, Rick Levine, Doc Searls, and David Weinberger nailed 95 Theses on the door of the Internet and challenged us all to wake up to a transformation underway in how companies and people [...]

A survey done late last year reveals PR pereceptions about blogging PR’s as a general rule ‘get’ blogging, but a new survey shows some big gaps in knowledge of how to implement a blog successfully. PR’s do understand the benefits of blogging and are very aware that as a form of communication to stakeholders it [...]

Marketwire leaps into social media with both feet Marketwire unveiled their new social media wire service product today.  After almost a year of research and development they are offering some innovative features and options. Whether you think a social media press release is a great idea or the biggest bunch of BS, it’s refreshing to see a conventional, [...]

MS sees this as a way to accelerate the move to a more social web David Utter at WebProNews is reporting on a conference call taking place right now as Microsoft bids to purchase Yahoo! for $44.6 billion. The move is designed to create a more credible competitor to Google and deepen Microsoft’s position in the market for [...]