I interviewed Aaron Kahlow at the Online Marketing Summit in Long Beach, CA. In his keynote Aaron spoke about the 3 pillars of online marketing and how social media is the roof that covers all 3 and enhances everything else you do. The 3 pillars area: Search – something PR people really need to learn [...]

B-to-B companies are seen as conservative when it comes to new marketing ideas. They tend to hang back and watch someone else go first, said Elizabeth Sosnow, Managing Director, Bliss PR in an interview with The Daily Dog.  Sosnow was talking about an analysis they did of 46 large and small management consulting firms. “This [...]