Ian Capstick posted an excellent piece about news releases and online newsrooms in the PR column of the PBS MediaShift blog yesterday. (And of course we were delighted that he chose a release about the Social Media Roadmap webinar series I did with Marketwire as his example.)
News Releases

Looking back at the history of the press [...]

Social content has been creeping into search for a while.  Google, Yahoo! and Bing signed a licensing agreement with Twitter and added real-time news and Tweets to their search results pages. The recent announcement of Twitter’s  promoted tweets just makes this a closer bond. “Smart online marketers have also been using social search for other [...]

In a recent analysis of social media use by large and small corporations across several sectors we found that less than twenty percent have buttons showing where else they have content.  And many of them don’t carry a consistent branding and message through their blogs, Facebook pages and Twitter feeds. If you are not yet [...]

In a recent analysis of social media use by large and small corporations across several sectors we found that less than twenty percent have buttons showing where else they have content.And many of them don’t carry a consistent branding and message through their blogs, Facebook pages and Twitter feeds.
If you are not yet vigorously active [...]

 
If you are marketing to women and are not yet fully engaged in blogs and social networks, take note of the latest BlogHer-iVillage 2010 Social Media Matters Study. 
73% of online women are now active social media users, engaging weekly or more often with top social media platforms. Social media is playing an increasingly important role in the everyday lives of [...]