Are you missing opportunities for media coverage?
The PRESSfeed 2012 Online Newsroom Survey results highlighted some big discrepancies between what journalists say is important to them when they get a news release and what’s available in company online newsrooms. There are also gaps between what journalists think is important and what PR people think is important to journalists and bloggers.
Download the full report
If you enjoyed this post, please consider leaving a comment or
subscribing to the feed to have future articles delivered to your feed reader.
[...] leave a comment » via proactivereport.com [...]
Great article and diagram. There are so many opportunities to use social media to help build up your company. Now that it is becoming more and more popular, it’s become very crucial for a company’s success rate. Thanks for sharing.
Jason@Franchise PR Consulting
[...] just a press release when being pitched a story by your business, organization or campaign: An infographic from the PRESSfeed 2012 Online Newsroom Survey highlights some large discrepancies between what journalists want from press releases and what PR [...]
[...] 75 percent of journalists want video included in news releases (PressFeed) [...]